"For so bravely and intelligently distributing the film and to the audiences who went to see it and perhaps those of us in the industry who are still foolishly clinging to the idea that female films with women at the center are niche experiences. They are not. Audiences want to see them and, in fact, they earn money. The world is round, people."That’s an excerpt from Cate Blanchett’s acceptance speech at the 86th Annual Academy Awards when she won the Best Actress Oscar for her work in Woody Allen’s Blue Jasmine. I don’t think there’s a single person who disagrees with Blanchett. Amy Adams and Maggie Gyllenhaal expressed similar sentiments when they gave their Golden Globe speech a few weeks ago. There’s this perceived notion in Hollywood that moviegoers don’t want to see films with females in the lead role or movies with strong, female characters, but that’s all it is- a perceived notion. It seems to me that studio executives think that high school boys are the only ones seeing movies, and the only way they’ll see a movie with a female lead is if she’s hot and she’ll take her top off. Obviously, this is blatantly untrue.
2014, probably more than any other year in recent memory, proves that not only are moviegoers willing and able to see films with female leads, but that the idea of a leading man carrying a film went by the wayside. Scarlett Johansonn had an incredible 2014 at the box office. Not only did she help Captain America: The Winter Soldier became a huge hit, but the bonkers Luc Besson Lucy made over $125,000 domestically. Oscar winner and America’s Sweetheart Jennifer Lawrence starred in two box office smash hits in 2014: The latest Hunger Games film and X-Men: Days of Future Past. Angelina Jolie also had a huge year (and if the Sony hack can bring anything to this discussion, Amy Pascal’s and Scott Rudin’s remarks help further prove the Boy’s Club that is Hollywood) with Maleficent grossing almost $250,000 domestically and Unbroken making a huge dent in The Hobbit’s profits at Christmastime.


